You might have seen the Hoarders TV show highlighting how dangerous it can be to hoard unnecessary things. Well, we have a new form of toxic hoarding that is causing harm to both your cybersecurity and environmental sustainability goals: digital hoarding.
It is the 20th anniversary of National Cybersecurity Awareness Month (NCSAM) and time to reflect upon the massive digital footprint you may have created during this time span due to hoarding.
Just pause to think about it in your personal life. When was the last time you conducted a digital purge and deleted unnecessary photos, emails, music, mobile apps, social media content, etc.? All the unnecessary data and apps you are hoarding broaden the ability of cybercriminals to socially engineer you, steal your identity, conduct account takeover, and commit fraud–all while negatively impacting the environment.
Just like in your personal life, this same issue plagues the corporate world. Many organizations have become digital hoarders. They don’t even realize it because they don’t know where and how much data they have, due to factors like application and shadow environment sprawl.
If your organization hasn’t already conducted a full inventory of data and environments they are hoarding, not only will your carbon footprint continue to grow due to energy used to do things like store, compute, and cool—which all impact your ESG environmental social and governance reporting metrics and goals—but you’ll also continue to create a larger attack surface for cybersecurity and compliance risks. And that could result in privacy violations, fines, and brand damage.
Many organizations don’t believe they have a data hoarding problem because they store most of it in the cloud, which minimizes the impact. The reality is most people have started to hoard even more data than before because they can easily store it in the cloud. An MIT report highlights that the cloud now has a larger carbon footprint than the entire airline industry—and a single data center could consume the equivalent of electricity used by 50,000 homes because of this.
Another consideration is the accelerated pace at which organizations are adopting AI strategies and creating a culture of bragging about having the most “data” so their AI will be smarter—which doesn’t always follow. Having trustworthy AI is not really about the amount of data, rather the quality of data and having the right AI to train and gain insights into that data.
In fact, the “garbage in / garbage out” premise applies to AI models too, as it could cause inappropriate hallucinations and undermine your security posture. This is why you should not only consider the usage of data in your AI models, but also take into consideration the environmental impacts of AI from the start—because that can also dramatically impact your ESG reporting metrics. MIT Technology Review reported that just training a single AI model could emit as much carbon as five cars over their lifetime. And University of California research shows just five ChatGPT queries can use 16 oz. of water.
Here are five things you can do to help reduce your corporate digital hoarding and improve upon your cybersecurity and environmental sustainability goals:
Just as in your professional world, there are things you can do to curb digital hoarding in your personal life:
For over 25 years, F5 has been committed to helping customers secure, deliver, and optimize every app and API anywhere. When we say our mission is to bring a better digital world to life, this means from both a cybersecurity and environmental perspective.
We take our environmental obligations seriously, developing robust solutions that enable customers to meet their environmental goals by delivering long-lasting, efficient, and easily recycled products. We also collaborate with suppliers and customers to address environmental impacts throughout our value chain and invest in nonprofits that support climate justice. And we have a dedicated strategy to reduce our operations’ carbon footprint by cutting our Scope 1 and 2 emissions in half by 2030.
During the 20th anniversary of NCSAM please take time to pause and think about how your cybersecurity and environmental sustainability goals are interconnected. And join F5 on our quest to make the digital world a better place.
Learn more about how F5 can help you reduce your digital carbon footprint at: www.f5.com/cloud